Elevating NFT Insights with Branding and Web Design

FlareChain is a trailblazing NFT insights platform that empowers collectors and investors in the ever-evolving world of non-fungible tokens. FlareChain pakcs comprehensive analytics and valuable insights with a user-friendly interface, to allow simple navigation of the NFT market complexities. Developing this idea, I created a visual identity and landing page that would capture the attention and engagement of an audience interested in NFT trade.

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FlareChain Branding

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I began by carefully curating a brand visual identity that would resonate with NFT collectors and investors. For example, my choice of the bold and vibrant color #C735D3 as the primary accent color represents the dynamic nature of the NFT market, while the soft secondary color #E2DCEB brings a sense of tranquility and balance to the design. Typography played an important role as well, with 'Red Hat Display' chosen as the main font for its professional and modern aesthetic, and 'Aldrich' as the secondary font to add a touch of geometric style. These elements were combined to form a cohesive and visually striking brand identity, setting the stage for the creation of the user-friendly and engaging landing page that seamlessly guides users through the world of NFT insights.

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The Landing Page

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